Easter Sunday—According to Pew Research Center, it’s one of the biggest two Sundays people will attend each year and more Americans search online for “church” around Easter than they do any other time of the year. Every day in the life of a church matters deeply, but to say that Easter is the church’s Super Bowl for engaging new people is no understatement!

Whether you’ve already been planning for weeks and know where your team is headed, or if your calendar doesn’t yet have Easter Sunday highlighted, circled, with multiple notifications and a countdown timer, we wanted to share five simple steps you should consider as you get ready for your 2022 Easter Service.

Let’s jump in:

1) Make a clear plan in advance.

Perhaps this should go without saying, but with the number of people that will be coming through your church’s doors (physically or digitally), you need to have a clear plan in place. For many of those people, this is the one time a year they attend a church service. It may also be a chance to welcome back those that haven’t been attending regularly.

Take some time to detail a clear plan with any special elements that need to be created in advance. What are your goals for Easter? Will you have special graphics? Do you need extra help that day to make sure everyone gets a seat? Who are the key people on your team you need to empower to direct others?

By making sure you have a solid plan in advance, you are able to approach the day strategically, and you will avoid stressing out your team by scrambling to organize a service last-minute.

2) Communicate that plan to your team.

Now that you have a clear plan of what your church’s goals are for Easter Sunday, don’t keep it to yourself! That plan needs to be communicated to your team. This could be done over a detailed email, a planning meeting, or through your church management software.

Make sure your team has all the necessary resources to execute the plan and keep up-to-date on what has been accomplished and what’s left undone.

Most of all, this is your opportunity to get your team excited! Help them see the vision for your Easter service this year. Build excitement for them, praying together expectantly for what God will do in the hearts of those who engage with your church on Easter.

3) Make sure you have a guest follow-up plan.

It’s no secret that many churches view Easter Sunday as a prime opportunity to get once-a-year churchgoers or those who have been involved irregularly to engage with your church beyond this one Easter service.

But that doesn’t happen by accident. It requires an intentional follow-up plan.

How do you plan to engage meaningfully with the people who are attending your Easter service? This, of course, starts with how they experience the service itself. Is it easy for them to check their kids into the children’s ministry? Can they find a place to sit easily? Were people kind?

But beyond that, this leads into your follow-up plan. How do you plan to engage meaningfully after the service is over? Do you have a visitor card that is simple and can be quickly completed? Are you planning to send a follow-up text or a carefully-crafted series of emails? Would it make sense to send a thank you gift? What is the next step you’re inviting new people to take?

These are all questions worth asking.

4) Schedule an Easter debrief meeting ahead of time.

All too often, we have a habit of waiting until next year’s planning meeting to ask how the previous year went. But here’s the problem with that: Nobody remembers the detailed breakdown of what went right and wrong!

Instead, we should review what worked well and what didn’t within a week of Easter Sunday so everything is fresh in our team’s minds. Make sure you take good notes that you can find next year.

Is there anything you did this year that didn’t work? Was there anything that worked particularly well? Was there anything you missed that you need to remember to improve on next year?

5) Focus on the truth of Easter.

Ultimately, this one is most important. All of the planning and organizing in the world doesn’t make a difference if you are personally not being reminded of what Easter is all about. How is the truth of Christ’s death and resurrection affecting your heart right now? How should that truth inspire your church to live out their faith in your community? What hope does it give us in a world full of uncertainty and chaos?

As leaders, when our hearts are moved by the truth of Christ’s death and resurrection, and that is our focus while we observe Easter Sunday, we can rest assured these truths will bleed over into the hearts of those we lead as well.

Planning a service like this can take a lot of coordination and support from our teams, but there truly is so much opportunity for us to engage our communities. Take the time to make a plan, and remember your why—to “go and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, and teaching them to obey everything I have commanded you” (Mt. 28:19-20a).

Organizing your people and communicating with them is a whole lot easier when you have a church management system doing the hard work for you of helping you stay organized. Learn how One Church Software’s all-in-one solution can help you manage your volunteers, finances, service planning, giving, children’s ministry check-in, event registrations, and much more.

Your church’s mission is to reach people with the Good News and grow their faith. It’s the core of everything you do, but capturing people’s hearts and attention isn’t always easy. And many times, it’s the little details outside of the regular service that communicates genuine care and understanding.

There are all kinds of trendy and cool things your church can offer, from running a cafe that serves lattes and giving out free t-shirts to guests. Those kinds of things are not wrong in and of themselves, but if your ministry isn’t considering how it lines up with your community’s values, then you will have a hard time reaching people.

Does your community have a lot of young parents or single parents? If so, your community probably values making it easy for families to participate in all events. To structure your ministry in line with this value, you may offer additional child care, make it easier to check in your kids, or even find ways to integrate them into events.

While there are many different values your church may identify, here are a few of the top values we’ve seen in communities and how churches can integrate those values using church management software like One Church:

Easy Connection to Community

Have you ever been the new kid on the block? It can be hard to get to know people, let alone find a core community to get support and encouragement. You can provide an easy way to find out what groups exist and when they meet so people can join without waiting to receive a personal invitation.

Security & Safety

This is especially important in your kids’ area. Not only can you give parents an efficient way to check their kids in, but they can also provide the people authorized to pick them up. And have you ever worried about if the right people know about your child’s allergies? Any medical needs and allergies are printed directly on a child’s security label.

Clear Communication

Our lives are busy and complicated. Often if you don’t add an event to your personal calendar during the announcement, you won’t get the details at all! Or even worse, if you come in late or miss a service entirely, it’s easy to feel out of the loop. By using church software to house all your upcoming events and opportunities, including registration and easy integration to your personal calendar, you can ensure that everyone stays in the know!

A Sense of Purpose

People are passionate about their causes. They want what they do to make a difference—providing in-the-moment action steps like text-to-give is just a small part of this. Communicating what those finances did and providing additional ways to get involved is crucial to connect your members to their sense of purpose. Your church has a responsibility to have transparency and follow-through when it comes to the ways we are impacting the world with our resources.

Clarity

Finding information, whether about events, your church’s mission, or more about what you believe, can be a treasure hunt! If your community has difficulty navigating your system or finding the answer in person, this is likely a point of frustration that can lead to disengagement.

Whatever your community values may be, how you structure your ministry should reflect those values. We know taking the step to get a church management software can feel like a big one. But, we have worked with countless churches and church leaders to help integrate their community values as they add church management software to structure their ministry.

If you would like to hear about how a church management software can support your specific community values, watch a free demo today